Skip Navigation
Search Jobs

Associate Creative Director

Job ID 19010485 Date posted 04/23/2019 Primary Location Makati-Manila-Philippines
Description

The Associate Creative Director is responsible for creating the vision and concepts for marketing campaigns and will work closely with the regional marketing teams in various offices globally. He/She will lead in developing creative ideas and campaigns into fresh creative mindset by making them compelling, relevant, and engaging according to the target audience/ethnicity.

He/She will be the brand gate-keeper and approach each project with a strategic and innovative direction. Concurrently, he/she will be required to do creative adaptation, resizing or versioning.

PRIMARY RESPONSIBILITIES

  • Develop design and visualize the language of the marketing campaign – whether through online (digital, including web, social, etc.) and offline (TV, radio, print, out-of-home, point-of-sale materials, etc.)

  • Translate key visuals / creative campaigns to various online (digital, including web properties, social, display ads, email etc) and offline (TV, radio, print, out-of-home, POS, etc.) creative executions / versioning / resizing, according to regional marketing’s requests and specifications

  • Lead, brainstorm and present creative projects to stakeholders (e.g. regional marketing teams) from concept to completion

  • Build relationship with local market stakeholders, driving local insights to make ideas stronger

  • Manage and work with agencies in developing creative materials (digital, above-the-line and out-of-home)
    Attend and supervise production shoots for mid to major campaigns, if needed

  • Identify and develop future-fit approaches to drive the delivery of innovative work, for example: digital tools, technologies, local market trends, content trends

In 3 months:

Have a thorough understanding of the MoneyGram brand portfolio

Attend and/or conduct all briefings and workshops with agencies and regional marketing teams

Work with copywriters to develop copy sheets for various campaigns

Familiarization on brand’s workflow process and creative clearances


In 6 months:

Liaise with market stakeholders to develop timelines and processes

Independently lead IMC (integrated marketing communication) ideas


In 12 months:

Independently handle creative ideation

Ensure the smooth progress of different campaigns running, should something not be performing well, come up with solutions to improve the campaigns. (content/ incentives etc);


QUALIFICATIONS


Education

  • Bachelor’s Degree

  • Educational background in advertising, fine arts, design or relevant field

Experience

  • 5+ years of creative experience, including graphics design, layout, web, video production and motion graphics, preferably in a global or multicultural environment

  • 2+ years minimum in digital advertising creatives and design – including web properties (website, app), social media ads (facebook, twitter, etc), OLV (online videos), etc.

  • Independent and self-starter, able to understand digital formats and optimize formats across channels

  • Agency experience a plus

Skills

  • For layout and design, high proficiency in the use of Photoshop CS6, Adobe Illustrator.For video editing, high proficiency in the use of Adobe Premiere and After Effects

  • Proficiency in the use of Mac OSX, InDesign, Adobe Illustrator, Photoshop, Microsoft Office and Acrobat

  • A good level of organization – strong in project planning, relationship management and inter-personal skills

  • Experience managing deadlines and handling multiple priorities simultaneously with some supervision

  • Knowledge of MS office

  • Strong communication, collaboration, and teamwork abilities

  • Ability to work in a culturally diverse environment


#LI-CH1

Sign up for Job Alerts

Join our Talent Network and get Moneygram news and job alerts delivered to your inbox.

Sign Up

Interested InTo sign up for job alerts: enter a category, location, or category/location pair below and click "Add." Once all desired alerts are added, click "Submit."

Previously Viewed Jobs

You have not recently viewed any jobs

View All Jobs